Darren Ross is President, Chief Operating Officer at Fluent, a leading College Millennial Consumer (CMC) marketing firm. At Fluent, Ross leads the product and sales team alongside the firm’s Campus and Experiential offerings.
Prior to this role, Ross served as Executive Vice President, Sales and Marketing for Boston-based creative agency Cramer. There Ross worked with brands such as Staples, Keurig, Avery Dennison, New England Coffee, EMC, and Siemens, growing the group to become one of the largest digital marketing and event solutions companies in the country. Ross remains on the Board of the private, family-owned company.
Prior to Cramer, he was Chief Operating Officer at InterMedia Interactive Solutions, where he worked with clients such as Callaway, Pfizer, Pharmacia, Aventis, Coke of Philadelphia and Shiseido Cosmetics. Before that, he headed global interactive marketing for PUMA.
A graduate of the University of Pennsylvania, Ross is also on the Board of Directors of the Ad Club in Boston. He is a guest speaker at Babson College on interactive marketing and business consulting practices, and was honored as a finalist for 2007 Emerging Executive (Person to Watch: Under 40 Years Old) by the Mass. Technology Leadership Council.